One of the biggest challenges that anybody has in marketing is to get Pastor prospects scam factor. There are so many slick marketers trying to sell hyped up garbage people have become very skeptical. Zig Ziglar said once, “people don't care how much you know, until they know how much you care” . When you're considering how to get your message across social media you need to keep the scam factor in mind.

Recent statistics show that having a video on a landing page can increase your conversion rates by 80%. 92% of mobile video consumers will share your video with others.  Dr. James McQuivey Estimates that one minute of video is equal to 1.8 million words. More video content is uploaded in 30 days than all three major US TV networks combined have created in 30 years.

The enjoyment of video ads actually can increase purchase intent by as much as 97% and cause brand association to go as high as 139%.. 36% of online consumers actually trust video ads and 80% of the people that watched your video ad are likely to remember it for over 30 days.

So the bottom line is this, if you're not using video to market your products and services and to build your network marketing team then you need to get started immediately!  Using video to market your business is actually quite simple and I have created a video marketing course that you can access for free simply by registering to receive it. In addition to the free video marketing course I will also send you a weekly invitation to attend an online webinar that has marketers from most every network marketing business in North America on it. You can register for the webinar by simply clicking on the banner below this article.


Communication – What's That?

When I first began purchasing leads to build my network marketing business my ability to connect with prospects was at an all-time low. I was so preoccupied with trying to read a script and make it sound like it was me talking off-the-cuff, connecting with my prospects rarely happened. I had a professor in college that told me communication was the art of making meaning together. Most people act as though communication is simply waiting your turn to speak which was certainly true for me.

Get Off Your Chair If You Want To Make Money!

I am by nature a very sedentary person, and enjoy sitting at my desk far more than walking around by office while talking on the phone. I first coach told me that in order for me to have the right level of energy in my voice I needed to be walking around. I recall having many conversations with him and always felt like he was going somewhere which was weird since he was at home calling prospects the same as I was. But when he spoke to me he would be walking around his house or his backyard. Since my coach sponsored more people in a day than I would in two weeks I decided to take him up on his advice and began making calls standing up.

Smile and The World Will Smile With You!

Another one of my coaches told me that when I spoke to her I needed to put more smile in my voice. I thought that was a rather weird statement, how do you put a smile in your voice. As it turns out, if you smile while you're talking, people can actually feel your smile through your voice. What I discovered was that if I sounded cheerful, I got a cheerful response back from my prospects, but if I sounded stiff and rigid then I got the same kind of response back from them. My coach told me that it's easy to forget to smile and if I wanted to become consistent at it, that I should post a mirror on my wall and watch myself as I spoke to my prospects.

Hey, Don't Be A Stranger!

Another strategy one of my coaches shared with me, which turned out to be a solid gold piece of advice, was to say hello to my prospect by their first name rather than saying “Is this Mr. Smith?” or “Is this George?”. I remember listening to my coach call prospects with me listening in, and honestly I thought that he had actually tried to pull one over on me. He sounded so friendly with these people that he didn't know, that I could've swore he was either related to them or had known them for years. If you behave in a friendly casual way I learned that people are less guarded.

Master Mind Your Business

Very early into my Network Marketing I discovered that only a few people make the serious money while the rest barely break even. I decided that if I was going to be successful then I needed to hang around the top performers. Learn what they knew and do what they did…. Since this was all new to me, my results did not happen overnight but I did become successful and did begin earning the rewards for sales and leadership.

My Biggest Piece Of Advice

Join a Master Mind Group! If you don't know of any then join the one I did. The group is not an MLM and nobody will attempt to recruit you. There are top MLM leaders in our group from every company in North America. Every Wednesday night, a top leader will share their strategy on what they are doing to crush it with their business. The calls generally go for about an hour and 1/2 and are well worth the time. I got connected with the group in 2008 and I'm really glad that I did. Click the link below and register for our next Wednesday webinar.



Being involved in a home-based business is not unlike working at a job that you really enjoy. The main difference of course, is it you're working for yourself instead of your employer. That being said, it's important to remember that while you are very passionate about your business and the many benefits that it offers both to customers and to people wanting to earn an income don't lose your friends being overzealous and one-dimensional.

When you are prospecting for potential business partners, I recommend a thoughtful but casual approach. An easy way to find out if your friends would be interested in working with you in your home-based business is to ask them if they know of anybody who would like to earn some extra money. “George, the wife and I have just started our own business and were looking for some people who would be interested in working with us would you happen to know of anyone?”

If your friend says something like”I might be interested what is it?” Let them know that you don't have time right now to discuss it but ask them if they would be open to getting together at another time. There is a huge temptation to jump all over your friend's curiosity but you don't want to be appearing to be too eager and you also want to have an opportunity to discuss your business without any distractions. Think of yourself as an employer and not a hunter……