If I Do Sales Then I will:
- Have to do public Speaking – Marketing and Sales requires public speaking to varying degrees and most people would rather die than do public speaking. Standing in front of large audiences is not a requirement to become successful in any MLM.
- Become a pushy, self serving person - Most people believe that the act of Sales means manipulating or coerce another to buy something they don’t want, can’t afford and will never use – seasoned with tons of pressure to close the deal. Professional marketers never do selling or convincing – they sort.
- Lose my friends and my family if I do an MLM – A commonly held belief is that to do an MLM means that it would be necessary to pressure ones friends and family to join their MLM business and in so doing ultimately lose their family and friends love and respect. When you act with integrity this is a non-issue.
With these prevailing myths it is no wonder most people’s knee jerk reaction is to say no to joining an MLM.
Sadly, folks involved in sales marketing often get unjustly stereotyped. The truth is that referral marketing is one of the oldest forms of marketing that exists. Sales and marketing is a very needed and noble profession. We would not have food to eat, clothes to wear, or even a car to get to work in if we had no one sell us our products and services. We think nothing of recommending a great restaurant or an excellent holiday “get-a-way” to a friend. If you had the cure for cancer you would gladly share it. Many people in the trades have experienced the “good friend” that expects him or her to repair his electrical, fix his car or sell his house at cost or even less because of the friendship they share. Friends helping friends is the underlying principle that is being played out.
